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According to a new report from Million Insights, the global personal care wipes market is estimated to reach USD 23.1 billion, growing at a compound annual growth rate of 5.6% during the forecast period from 2019 to 2025. Product advantages such as performance, time saving, and convenience associated with wipes are expected to drive product demand. The market is mainly driven by increasing hygiene awareness and rapid global urbanization.
Due to factors such as the increase in the number of babies and the increase in hygiene awareness, personal care wipes are becoming more and more popular among consumers. In addition, the launch of new products such as feminine, flushable and fragrance is expected to boost the demand for wipe products. It is expected that the demand for this product as a beauty application for women and men will continue to grow, which will also promote the development of the global personal care wipes market.
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Personal care wipes such as baby wipes, facial and makeup wipes are in increasing demand due to their effectiveness and convenience. As pollution causes global water levels to fall, these products can be used to solve water scarcity and water scarcity problems. In addition, the portability associated with the product encourages consumers to purchase these cleaning products and helps maintain environmental standards and reduce the risk of cross-contamination.
In 2018, North America accounted for the largest market share due to increased demand for home applications. In North America, the United States dominates the market with a 61.0% share. This growth is mainly attributed to the product's high convenience and time-saving advantages. In the United States, the cost of taking care of babies is high because of the high consumption of products such as wet wipes and smart diapers. The increase in disposable income and the innovation of new products are some of the factors driving market growth.
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The further main findings of the report indicate:
• It is expected that during the forecast period from 2019 to 2025, the baby wipes in the product field will grow at a compound annual growth rate of 5.5%.
• In 2018, the convenience store channel had the highest market share in the overall market, at 30.4%.
• Europe is expected to grow at a compound annual growth rate of 7.1% from 2019 to 2025. This product is expected to have significant growth in developing countries such as Brazil and South Africa.
Million Insights has segmented the global personal care wipes market based on product types, distribution channels and regions:
Personal care wipes product type outlook (revenue, billion U.S. dollars, 2015 to 2025)
• Baby
• Face and cosmetics
• Hands and body
• Flushable
• other
Personal care wipes distribution channel outlook (revenue, billion US dollars, 2015 to 2025)
• Supermarket/hypermarket
• Convenience store
• Pharmacy
• E-commerce
• other
Regional outlook for personal care wipes (revenue, billion US dollars, 2015 to 2025)
• North America
• we
• Europe
• Germany
• Asia-Pacific
• China
• Central and South America
• Brazil
• Middle East and Africa
• South Africa
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About Million Insights
Million Insights is a distributor of market research reports, published only by high-quality publishers. We have a comprehensive market that allows you to compare data points before buying. Achieving informed purchase is our motto, and we strive to ensure that our customers can browse multiple samples before investing. Service flexibility and the fastest response time are the two pillars of our business model. Our market research report storage includes in-depth reports from various vertical industries, such as healthcare, technology, chemicals, food and beverages, consumer products, materials science, and automobiles.
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